This spot lures viewers in with a story jump and fast paced action. With Meatloaf's 'Anything For Love' to carrying the story, this TrueView spot is a perfect example of grabbing viewers, and keeping them watching until the very end.
DDB Sydney
McDonald's
Anything For Love
How TrueView showed there are limits to love, but not limits to time.
Formats: Trueview Ads
Verticals: QSR
Tags: Content, Content Creators, Creative Content, Film, Longform, Pulses Racing, Quirky, Story Jump, Storytelling, TrueView, YouTube
Regions: APAC
Countries: Australia
Language: English
Date Published: 18/04/2014