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Venables Bell & Partners

Chipotle

Can A Burrito ChangeThe World?

A TrueView message for good.

While every year’s Super Bowl ads range from laugh-out-loud to action-packed, there are more pressing concerns and challenges facing the world right now, and pushing a message of sustainability can have even more impact. Chipotle took advantage of YouTube's reach and launched their TrueView spot early, building anticipation from the jump... Can a burrito change the world?