Think fast pacing is the only way to lure viewers? Think again. Sometimes slowness can generate just as much curiosity. This highly crafted Formula E spot takes advantage of slow motion and compelling VO to keep viewers engaged before ramping up the pace to a final reveal.
Uncommon Creative
Formula E
Change Accelerated
Playing with pacing for clever TrueView.
Platforms: YouTube
Formats: Trueview Ads
Verticals: Entertainment
Tags: Craft, Film, Impactful, Pulses Racing, Quirky
Regions: Global
Countries: UK
Language: English
Date Published: 28/04/2021