Picking up from where Spike Jonze's iconic Ikea ad left off, it's a new spin on an old classic. Once again, it proves YouTube is the place for cinematic creativity, providing enough time for stories to engage the way they deserve.
Rethink
Ikea
Lamp 2
How even a lost lamp found a home on TrueView.
Platforms: YouTube
Formats: Trueview Ads
Verticals: Retail
Tags: Content, Emotional, Impactful, Longform, Quirky, Story Jump, Storytelling, TrueView, YouTube
Regions: North America
Countries: Canada
Language: English
Date Published: 09/09/2018