Harnessing the power of Director Mix meant one idea could resonate with thousands of travellers. Each execution highlighted a different scenario at a different destination, perfectly highlighting the need for travel insurance.
BBH
NTUC
Play It Safe
How NTUC made TrueView a destination for everyone with Director Mix.
Platforms: YouTube
Formats: Customised Creative
Verticals: Finance/Insurance
Tags: Case Study, Customised Creative, Director Mix, Funny, Pulses Racing, Quirky, Search, Story Jump, Storytelling, YouTube
Regions: APAC
Countries: Singapore
Language: English
Date Published: 04/07/2018