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BBDO New York

Foot Locker

The Endless World of Air Max

How Foot Locker stepped up the Google Slides game.

Using a platform customers were already using for mood-boarding fresh drops meant Foot Locker could kick their kicks marketing up a notch. Creating an immersive playground of the Air Max experience all on Google Slides—with games, live streams, puzzles and collaborations, and influencer videos embedded from YouTube—is a masterclass in reinventing the capabilities of a platform. Check it out here.