What do your target market do in their down time? For the tech head Samsung fans, they play video games. Through popular Fortnight streamers, and sports stars Samsung demonstrated the features of their new Galaxy Note 9 that allow for advanced gaming capabilities. Bring a touch of the game into the real world and you’ve proved collaboration with influencers can be far more than a tagged selfie.
R/GA
Samsung
Fortnite supply drop
Influencer marketing goes up a level
Platforms: YouTube
Formats: Trueview Ads
Verticals: Tech/Telco
Tags: Borrow from Creators, Content Creators, Craft, Influencer, YouTube Ads Leaderboard
Regions: North America
Countries: USA
Language: English
Date Published: 04/10/2018
