Opening in an mysterious location with a suspicious briefcase, this spot for Vipps lures viewers in from the first few seconds and has them wondering what will happen all the way to the finish line. It's an obscure spot that takes advantage of the length of the TrueView format to carve out uniqueness for the brand.
Anorak
Vipps
Give Your Phone A New Start
How Vipps stalled skips.
Platforms: YouTube
Formats: Trueview Ads
Verticals: Tech/Telco
Tags: Film, Quirky, Story Jump, Storytelling
Regions: Europe
Countries: Norway
Language: English
Date Published: 07/11/2020