Looking to build a more intimate connection with a younger audience, Shiseido used video to demonstrate the power of makeup. An epic seven hour, single-take shoot captured the world's attention, with a clear tie to product and masterful attention to detail.
Watts of Tokyo
Shiseido
High School Girl?
A beautiful twist proves the power of makeup and TrueView spots.
Formats: Trueview Ads
Verticals: Beauty
Tags: YouTube, TrueView, Storytelling, Longform, Content, Creative Content, Craft, Impactful, Quirky
Regions: APAC
Countries: Japan
Language: English
Date Published: 15/10/2015