Engaging storytelling from the get go, Lotto New Zealand thanked Lotto players with an epic tale of sporting prowess. An immediate hook that took all the advantages of a great TrueView spot made this film a huge success.
DDB New Zealand
Lotto NZ
Love, Sport
How TrueView helped Lotto NZ win big.
Formats: Trueview Ads
Verticals: Government
Tags: TrueView, YouTube, Craft, Story Jump, Pulses Racing, Quirky, Funny
Regions: APAC
Countries: New Zealand
Language: English
Date Published: 02/04/2017