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The Martin Agency

Geico

Snow globe real estate

A creative catalyst from tourist tack

If the category is kinda dull, take it to the extreme. This TrueView piece proves that the most absurd, the most random, can be the most creative way to rebel against a dull category. What would be the most difficult house to insure? A snow globe in the middle of sunny Suburbia. Also note the continuation of Geico incorporating their call-to-click into the action.

Featured on YouTube ads leaderboard: Q4 2019.

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