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Madwell

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12 Degrees of Kevin Bacon

Uncovering new connections with TrueView.

Talent talking to camera feels natural on the YouTube platform, and with everyone being so closely linked to Kevin Bacon—finding him in this spot is a natural fit as well. The piece takes advantage of the time allowed for on TrueView to play out scenarios with Kevin's 'nearest and dearest' that'll keep viewers engaged right up until the very end.

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